The number of days until the end of my time at Hudl are in the low single-digits.
Which means that the number of days until I am officially self-employed and entirely reliant on myself for income are in the low single-digits.
It’s exciting and terrifying to be starting something new.
I’ve tried this before, with mixed results, so I’m not worried about that.
But this time feels a little different … in a positive way.
I’m 100% confident that the problem I’m starting a business to solve is a problem that is big enough for people to pay for.
And I’m confident that I can build the product in a way that will solve it for them.
What’s new this time is that I set a goal and a deadline for myself: 20 paying customers by March 1. I don’t want this to be a side project unless that’s the best outcome for it (but I don’t think it is).
So that’s added pressure, but in a good way. It provides focus.
Something I’ve never had a problem with was understanding that effort = results. If I write code, if I create ads, if I’m talking to leads, I will get results. I don’t mind this at all.
And to hit that goal, I am going to have to make trade-offs between those things.
If I’m talking to leads, I can’t be writing code to get the demo done. If I’m writing code to get the demo done, I can’t be working on planting the seeds for SEO.
This is fun stuff. I know people want this. I think it can be big enough to sustain my lifestyle the way that I want it to. I believe I can get it there with effort.
More on the business and the product soon (days, not weeks). Gotta get back to it. Just needed to get this out of my head, for some reason.
